TikTok Shop Content Strategist – JoinBrands Campaigns

**Job Title**
: TikTok Shop Content Strategist – JoinBrands Campaigns


**Department**
: Content Strategy & Campaign Execution


**Reports To**
: Campaign Operations Lead


**Location**
: Remote, CST


**Compensation**
: $2000 - $2500


**About Delta Brands:**
Delta Brands is a TikTok Shop growth agency that specializes in cold-start launches using JoinBrands creator campaigns. We combine creator psychology, performance content frameworks, and proprietary AI systems to scale unknown products into revenue-driving machines. This role sits at the center of that engine.


**This Role Is NOT For You If:**

- You struggle with organizing complex workflows or coaching creators.
- You dont enjoy giving and receiving direct, constructive feedback.
- You are uncomfortable working with AI-powered tools to streamline processes.
- You lack the ability to create detailed, strategic content briefs from research.
- You avoid taking ownership and responsibility for campaign results.

**This Role IS For You If:**

- You thrive in content strategy and can think creatively to drive high-performing campaigns.
- Youre comfortable working with AI tools like ChatGPT and customizing outputs for specific brand needs.
- You excel at coaching creators, improving their performance, and ensuring they deliver quality content.
- You love conducting market research and using insights to inform content strategies.
- You are detail-oriented and thrive in a process-driven, fast-paced environment.

**What Success Looks Like:**
In your first 90 days, you will:



- Master Internal Training: Complete training and apply it to reviewing and coaching creator content.
- High-Quality Briefs: Develop and refine JoinBrands briefs that require minimal revisions.
- Improved Creator Performance: Provide feedback that helps creators consistently improve their content.
- Effective Product Research: Conduct product and market research that influences campaign strategies.
- Strong Brand Alignment: Ensure that brands are aligned with their campaigns and that expectations are clear.

**Your Responsibilities:**
**1. Content Strategy & Training**

- Training: Complete a 5-hour internal content creation training to understand key strategies.
- Review & Feedback: Apply training to review and provide feedback on creator content.
- Actionable Guidance: Provide creators with practical content strategies they can implement immediately.

**2. Product & Market Research**

- Research: Conduct research using Amazon listings, TikTok data tools, and other market insights.
- Insight Synthesis: Convert findings into actionable strategy inputs for campaign briefs.

**3. AI-Driven Brief Creation**

- AI Tools: Use Delta Brands proprietary ChatGPT system to create JoinBrands briefs, editing them for clarity and strategic alignment.
- Brand Collaboration: Collaborate with brands to confirm alignment and refine campaign briefs.

**4. JoinBrands Campaign Execution**

- Brief Submission: Submit finalized, clear, and strategically aligned briefs to JoinBrands.
- Creator Alignment: Bridge brand expectations with creator execution for campaign success.

**5. Content Review & Quality Control**

- Review & Score: Evaluate submitted content against the campaign brief, providing feedback and scoring content for approval.
- Coaching: Encourage creators to submit multiple pieces of content by providing strong feedback.

**What Were Looking For:**
**Required Skills & Traits:**

- Strong understanding of short-form content strategy and coaching.
- Comfort working with AI tools (ChatGPT, custom GPTs).
- Analytical with creative instincts to inform content strategy.
- Clear communication skills for feedback and guidance.
- close attention to detail and process-driven.

**Nice to Have:**

- Experience with TikTok, UGC, or influencer marketing.
- Familiarity with Amazon listings or review analysis.
- Experience in coaching creators or reviewing content.

**Success in This Role Looks Like:**

- Efficient Brief Creation: Briefs require minimal revisions and align with brand goals.
- Creator Improvement: Creators understand expectations and improve content quality over time.
- High-Quality Content: Content consistently meets approval standards.
- Brand Satisfaction: Brands feel supported and confident in the campaign process.

**Why This Role Matters:**
This position directly impacts creator performance, brand satisfaction, and the scalability of TikTok Shop campaigns. Youre not just reviewing content — youre shaping how brands win on TikTok through JoinBrands.


**Application Process:**

- Submit Your Application: Send your resume and a brief cover letter detailing your relevant experience.
- Assessment: If shortlisted, complete an assessment to showcase your strategy and coaching abilities.
- Interview: Go through 1-2 rounds of interviews to evaluate your expertise in content strategy and creator management.

**Ready to Make an Impact? Apply Now!**
Delta Brands is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.