Marketing Specialist

**Role Description** This is a full-time on-site role for a **Marketing Specialist** based in Tirana. The Marketing Specialist will be responsible for conducting market research, developing marketing strategies, supporting sales efforts, and managing customer relationships. Day-to-day tasks include creating marketing campaigns, analyzing market trends, and collaborating with the sales and customer service teams to ensure the delivery of high-quality service. **Key Responsibilities** - Assist in planning, developing, and executing multi-channel marketing campaigns (digital, email, events, print, etc.) - Conduct market research and analyze consumer behavior, trends, and competitors - Manage and optimize content across websites, blogs, social media, and email - Support paid advertising initiatives (Google Ads, social media ads, etc.) - Collaborate with design, content, and product teams to produce promotional materials - Maintain and update marketing databases, CRM tools, and mailing lists - Coordinate logistics for events, webinars, and tradeshows - Stay current with marketing trends, tools, and best practices **Requirements** - Bachelor's degree in Marketing, Business, Communications, or a related field - 4+ years of experience in a marketing role (agency or in-house) - Strong understanding of digital marketing principles (SEO, email, PPC, social) - Excellent communication, writing, and project management skills - Detail-oriented with strong organizational abilities - Creative mindset with a data-driven approach to problem-solving *\*All selected candidates from the CV screening will be contacted from HR Team.\** *\*All applications will be treated with strict confidentiality according to the law No. 9887 set by Albanian Parliament for the 'Protection of Personal Data".* - Interested candidates can apply via LinkedIn or send their CV to the following email address: **hr@farebau.ch.** Burimi: https://al.linkedin.com/jobs/view/marketing-specialist-at-farebau-albania-4413699329

Niveli: senior